World Breastfeeding Week 2010

08.03.10 Spreading the word about "Breast is best."

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It's that time of year again—World Breastfeeding Week! Breastfeeding advocates around the world and in the U.S. are taking time out this week to recognize and encourage the importance of mother's milk for a healthy start to life, the Bradenton Herald in Florida reports.

Celebrating its 20th year, World Breastfeeding Week has set the theme this year as "Breastfeeding: Just 10 Steps, the Baby-Friendly Way," to highlight the steps health officials and hospitals can take to encourage new moms to nurse.

Many U.S. cities are holding special events in their communities to mark this week. For example, the La Leche League of Greater St. Louis has scheduled a whole week of events and activities to raise awareness. In San Rafael, Calif., there's an upcoming hourlong commemorative walk to recognize this special week.

Meanwhile, a group of Oregon moms is attempting to break the breastfeeding record. In an event planned for Friday called "The Big Latch On," local women will gather to nurse at the same time in an attempt to set the new record.

In the spirit of this week's cause, supermodel Gisele Bundchen says breastfeeding your baby should be mandatory, US Weekly magazine reports. "I think there should be a worldwide law, in my opinion, that mothers should breastfeed their babies for six months," the first-time mom said.

Fit Pregnancy is 100 percent in support of breastfeeding and nursing moms. Breastfeeding is the simplest and most natural way to feed your baby. But as natural as it is, breastfeeding can be difficult for some new moms. Check out our How to Breastfeed page for photos and step-by-step instructions on how to get it right.

Also, bookmark our Ultimate Guide to Breastfeeding on your computer as your one-stop resource for everything nursing—from buying your first nursing bra to deciding when to wean.

Maria Vega is Fit Pregnancy magazine's copy editor.